We all know the power that Facebook still holds.
Is Facebook declining? Well…frankly…who cares – the fact is that it is still hugely popular and it contains a plethora of marketing opportunities for both black and whitehat marketers.
So, now that’s we’ve ignored the back-and-forth discussion regarding how Facebook is losing its’ appeal let’s dive into this lead generation hack by stating that this hack – which is a Facebook Group Extractor – is awesome for three reasons:
- It’s unbelievably cheap to generate niche-specific leads;
- It’s simple and easy to set up;
- It’s lazer-targeted
What Tool Do We Use?
We use one of my favorite SEO and growth hacking tools: phantombuster.
Long story short: if you are looking for a marketing automation tool then phantombuster is hard to beat.
It takes a little bit of getting used to but once you get the hang of it, it’s friggin awesome.
Meet The Phantom…
Phantombuster works by ‘phantoms” – which I believe is so-called because of some JavaScript library that it uses.
Anyways – I digress, the phantom that we need is actually a pre-scripted automated scrape that will execute the extraction on our behalf.
Do We Need To Use Proxies?
Yes, we will…
However – have no fear – it is not that difficult to set up.
The phantom that we need is the aptly named “Facebook Group Extractor”.
This script will extract:
- Group members data, namely;
- their profile URL
- first and last name
- profile picture
- and some desription about the user
Does It Scrape Emails From The Facebook Group?
Unfortunately not. The days of 2008 have long gone.
However – do not worry about the lack of emails because we can run other hacks to get those details.
The amazing thing about this Facebook group extractor is that we can scrape up to 10,000 members per group! Lovely!
The cool thing about this hack is that if you join a Facebook group you are putting your hand up and saying that you are interested in the subject matter, otherwise, why on earth are you signing up for the group?
Let’s say you’re in the pet niche.
Scraping the member’s names would be extremely useful.
How Do We Get Emails From Facebook Group Users?
We simply match their name and company (which the scraper spits out) and upload the details into a tool like dropcontact.
In summary, I’ve glossed over the Lead Generation hack but trust me, it works.
Does Facebook like us doing this? Hell no – but do we care? Not really.
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