This is one of the most basic growth hacks listed within on my site and frankly, it’s a no-brainer.
Walk around wearing your brand.
We’ve all seen the cool startup kids walking around with company TShirts on, bright colors with a strapline and a logo, so why not do the same for your brand or service?
Of course, this offline TShirt hack is wholly dependent on the “formality” of your business but the chances are, especially if you’re reading this book, you’re an SME or a startup or you have some business offering a service.
If you’re proud of your brand, which I’m assuming you are, then shout about it from the rooftops!
Wearing a funny shirt with a catchy strapline, URL and a CTA is just a practical and fun way to get your name about town as you’re going to meetings.
For an extra benefit, ask a question on your shirt.
For example, if you’re a food delivery startup and you have a “free delivery” promo then say so!
You could print “ask me about our free delivery and I’ll throw a free lunch in too!”
This question is simple and would encourage random strangers to ask about the offer and in exchange for their details, you can offer them a free sandwich or other.
The example I use in the image is from www.rushordertees.com.
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